23% Lift in Average Order Value with AI-Powered Personalization Leading to a $4.65M Additional Revenue for an eCommerce Company

Success Story

23% Lift in Average Order Value with AI-Powered Personalization Leading to a $4.65M Additional Revenue for an eCommerce Company

A leading online marketplace was experiencing poor product discovery and sluggish site performance during peak seasons, affecting customer satisfaction and conversion rates. TechWish delivered an AI-powered personalization and search optimization solution with a scalable backend to enhance the shopping experience. The result: a 23% lift in average order value, a 40% improvement in product discovery speed, and $4.65M in additional annual revenue.

Snapshot:

  • Personalized search with real-time relevance and recommendations
  • 23% increase in average order value through AI-driven journeys
  • Elastic infrastructure scaled for 2.5x traffic without performance loss
  • 40% faster product discovery with improved first-click accuracy
  • Behavioral segmentation and autosuggest boosted CTR by 35%